I traveled to Matsuyama, Ehime Prefecture for three days and two nights in late April. This was my sixth trip to Ehime Matsuyama and I was able to enjoy the trip as my first travel since I changed my camera and lens. In this article, I will write about Yuru-chara Event at Emifull MASAKI as part of Day 1.
[Visit Places (series of articles)]
* Day 1: Matsuyama Airpot
* Day 1: Mitsuhama, Baishinji and Takahama
* Day 1: Emifull Masaki [This article]
* Day 1: Matsuyama City Station and Okaido (Light-up)
* Day 2: Ehime Prefectural Government
* Day 2: Dogo Onsen Honkan
* Day 2: Dogo Onsen Honkan (Light-up)
* Day 3: Asuka-no-yu and Mican Room
* Day 3: Dogo ONSENART
* Day 3: Dogo Arcade
* Day 3: Dogo Arcade and Matsuyama Airport (Mican)
Go to Emifull MASAKI
Following the previous post, I returned to Matsuyama City station and changed trains from IYOTETSU Takahama Line to Gunchu Line.
I got off at Koizumi station and visited Emifull MASAKI.
I just heard that a Yuru-chara event will be held at Emifull MASAKI on the first day of my trip, so I decided to stop by there.
Emifull MASAKI often hosts Yuru-chara events and I had visited it in November 2015.
“Going to Mican’s parade: part 2”
When I went into the event site, I found there was lots of audience.
About 40 Yuru-chara, mainly from the Shikoku region, gathered in the event. While some Yuru-chara appeared on the stage, other Yuru-chara walked around the facility, so I will also stroll around the building. Here are some snap photos.
“Emican”, which was created in collaboration with Mican and Emifull MASAKI.
The right side was “Tenten”, which was born in commemoration of the 10th anniversary of Emifull MASAKI.
I returned to the main stage and was able secure a front sheet. Mican was there.
I moved to more center position, as there was a vacant sheet.
Mican was so cute.
This female host was also so beautiful.
“Local Yuru-chara PR corner” started. Mican and the female host entertained them.
Here are some snaps.
Now Dark Mican appeared on the stage.
Dark Mican took over MC’s role from Mican.
With “Imabari Bary-san”.
“Imabari Bary-san” is also one of the famous Yuru-chara in Japan.
“Tenten” and “Runrun”, which are mascot characters of Emifull MASAKI.
Then, all of the Yuru-chara appeared on the stage.
The Yuru-chara event was over.
That’s it for the article about Yuru-chara Event at Emifull MASAKI as part of Day 1 of my Ehime Matsuyama trip.
Yuru-chara is a Japanese term for a category of mascot characters; usually created to promote a place or region, event, organisation or business. I hope you may have interests in Yuru-chara through my article 🙂
In the next article, I will write about evening scene at Matsuyama City Station and Okaido as part of Day 1.
1 Emiflull MASAKI
The Official Website of Tourism Matsuyama
Emifull MASAKI (Japanese)
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